The Complete Guide to Custom Lettering
Learn how to produce professional level custom lettering!
Summer session starts August 15, 2017
Registration is now open!
Mastering the Art of Lettering
Join me, alphastructaesthetitologist* Jon Contino, as I walk you through every step it takes to become a master lettering artist! From the history of written language all the way to customizing letters for logo design, this class will provide you with the tools it takes to make, break, and rebuild letterforms into strong, interesting, and unique works of art.
In this super-efficient crash course, I will share vital and core knowledge of typography history, the tools it takes to design letters, explain in detail how to master fundamental lettering, and of course, how to create your own style.
During the six weeks (plus a bonus week!), I will be available through a private Slack channel for comments, critiques, and advice as well as a live streaming video session where I will answer any and all questions you may have!
With 37 lecture and demonstration videos, a PDF workbook, and a detailed list of resources and where to get them, this class will benefit everyone from the first-time lettering artist to the seasoned pro!
* "Alphastructaesthetitologist" is a nonsense word I developed years ago to describe "one who builds and designs letters with passionate precision."
What You’ll Learn
This course will give you the typographic knowledge necessary to customize letterforms with ease and help form your own style!
So what’s on the agenda?
There will be SEVEN assignments throughout the class. Each designed to specifically target key areas of mastering the art of lettering.
You are welcome to go through the course at your own pace to maximize your time!
Meet Jon Contino
New York native Jon Contino is at the forefront of today's most influential designers. His unique stylistic approach blends old-world whimsy with a modern, minimalistic sensibility that creates a distinct personality imitated time and time again. Jon's dedicated efforts continue to blur boundaries and affect modern trends in all facets of the creative industry. He has received numerous accolades for his fusion of old and new world aesthetics and continues to garner the attention of media outlets as well as large scale agencies and corporations such as Nike, MillerCoors, American Eagle, Coca-Cola, 20th Century Fox, AT&T, and Sports Illustrated to name just a few. Jon resides in New York with his wife Erin and daughter Fiona where he operates a full time studio and also works as creative director for The Hidden Sea, brand manager for Past Lives, and creative director of an apparel and accessories brand bearing his namesake.